land brand partnerships. Work with corporates. monetise your personal brand
Join the program that has helped creatives successfully land projects with Asos, Adobe, Squarespace, Huckletree and more
What my students think
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"I learnt you can make money in so many ways. If you don’t know how to pitch, it’s a must "
Tatiana Ivanova, Dancer & Stylist
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"Two weeks after Pitch School, I've already got three exciting calls in the diary"
Hayley Dawson, Speaker & founder of Human Skills
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"I’ve already approached brands! The course has paid for itself right away"
Hannah Isted, Author & Marketing Strategist
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"it's 100% possible to for the experiences that I want with full confidence. Pitch School enabled a feeling of agency"
Zoe Thompson, Zine maker & founder of Sweet Thang
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"I can finally pay myself. I'm frequently being booked for work"
Lucy Kebbell, Speaker & Sustainability Consultant
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"with the insight, knowledge and confidence you’ll walk away will be the biggest ROI you’ll ever"
Amika Singer & founder of Sfumato
You want more speaking opportunities but you have no idea how to get in the door
Pitch School is for you if…
You dream of featuring on panels and speaking at leading conferences and maybe you’ve done a few, but you’re totally in the dark when it comes to creating those opportunities on repeat
You’re sick to death of watching other people get the opportunities you wish you had
Being invisible has you drowning in comparison and it’s costing you income. They said build it and they will come but legend has it you’re still waiting…
You’ve got an incredible workshop but you’re intimated at the thought of reaching out to big brands
There’s no clear system for networking with brands and all it takes is one rejection email for you to give up on the dream completely
let pitch school blow your mind
Learn how to build relationships with the brands you love and turn conversations into contracts
Learn how to research, identify and speak your way into a world of new opportunities. Everyone will be asking how you did it
Never be phased by a rejection or getting ghosted again, discover tried and tested tools to warm up dead conversations
Understand how to package your unique value for any company, opening doors you didn't even know existed
Build a clear system to manage your brand partnerships and speaking opportunities
Design your career by generating consistent income through pitching
“I love the content. It was all so in depth. The best bit was the learning and the community of founders I’m now embedded in” Amika Barnett, Singer & Founder of Sfumato
Lessons + what’s inside
Personal brand deep dive
Not sure what to pitch or who? This lesson will take you through a framework for you to discover which brands and companies will be best suited for your creative projects and services. Within pitch school there are two learning path ways: Brand partnerships (creator economy) or employee experience (training + workshops for companies) You’ll finish with a clear focus and action plan
Build your Pitch Deck
Now you’ve decided that you’ll pitch for partnerships or for workshops within companies, now it’s time to turn that into a package or offer. Learn page-by-page how to build a stunning pitch deck that you'll want sharing with anyone who will listen.
Research + discovery
Like swiping right on Tinder looking for a match we have to discover who are the people/brands/companies who will love your expertise and have the authority to book you for your next talk. I show you my top tips for researching titles, brands and strategy
Outreach + Introductions
So we've found the people. What now? From what to say, how, when and where - Learn how to start a conversation for your next speaking opportunity
Pricing + negotiations
Money can make or break your business. Price too low and you’ll fall into burnout. Price too high you might alienate the market and struggle to get booked. Learn how to set your rate and work to client budgets
Delivery, follow-up and cross selling
Once you've got your foot in the door, you want them to invite you back, again and again. Dive into my tried and tested tips for deepening relationships and building long lasting brand partnerships
After school library
Jump right in with a collection of email and DM templates so you'll never be lost for words. You’ll find a library of pitch decks from previous students, exclusive notion templates that will track your cash flow, store PR contacts all in one place - it’s everything you need to launch yourself as a paid speaker or creator.
extra support
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extra support -
Pitch School is more than a course
You’ll get access to unparalleled support to put what you’ll learn into practise alongside confidence coaching from one of the best in the business
Group coaching calls
These sessions aren’t a “you can do it, sweetie” pep talk from your mate Sally. These are thought-provoking, mind-altering, belief-shaking sessions that get to the heart of your 4-year-long procrastination and shame spiral. We’ll break through upper limiting beliefs that have you stuck around money and showing up online. The sessions will keep you accountable and taking action, as well as provide a space to get your biggest-abundance-blocking questions answered
“The best bit were the coaching sessions! Realising you can make money in so many ways. I feel I have the tools to make revenue in ways beyond what's offered to me by the industry”
- Tatiana Ivanova, Stylist and Dancer
feedback on your pitch decks, strategy and emails
Get a second opinion by sending me your dilemmas + questions + pitches before you send them out always know what to say, when. You’ll get the emails that worked for me + my clients in a range of situations.
“It was such a valuable way to fast track my thinking. Beforehand, I struggled to find the time to develop my pitch deck and spent way too much time overthinking how I'd pitch my services to potential clients. Pitch School granted me the space and accountability to simplify my thoughts and actually create a pitch deck that I was proud of”
- Zoe Thompson, Zine maker
curated Database of podcasts, festivals and conferences
Add credibility to your personal brand by connecting with major event organisers. You’ll be one step ahead with a list of key conferences organised by subject matter. And if large scale events aren’t your thing, dive into the curated list of podcasts so you can share your story globally.
”I've gained so much confidence to put myself out there, send the messages and contact people. The learnings I've taken from Pitch School are getting my business moving. I'm speaking, delivering workshops, and helping people - I love that for my career!”
- Hayley Dawson, Speaker
“Two weeks after pitch school I’ve already got three exciting calls in the diary”
“Do it. Even if you think you know what you're doing when pitching, it's so valuable to get clarity on the process, on your deck and on negotiating. The A-Z structure was really helpful and I loved the coaching calls and opportunities to ask questions. I'm no longer second guessing whether I'm pitching properly or whether I could be doing it in a better way. I'm confident to take the action needed to get my business to where I want it to be. Two weeks after Pitch School, I've already got three exciting calls in the diary”
Hayley Dawson, Founder of Let’s Talk Human Skills
“I now go after the projects I want with full confidence”
“It was such a valuable way to fast track my thinking. Beforehand, I struggled to find the time to develop my own pitch deck and spent way too much time overthinking how to pitch my services. Pitch School helped me understand the process, but also gave me the accountability to simplify my thoughts and create a pitch deck I was proud of. I would say if you're in a similar boat and need that extra push to define what you offer and how to go after what you want, then Pitch School is for you. I believe that it's 100% possible to go after the experiences that I want with full confidence. Pitch School enabled that feeling of agency”
Zoe Thompson, Zine maker & founder of Sweet Tang Zine
so now you wanna
sign up
Learn how to pitch yourself for events, workshops and speaking opportunities. Save £250 by signing up before September
Hire Kira to be your talent agent. Get everything inside Pitch School but let Kira do the leg work for you. 3-month minimum subscription. Save £250 by signing up before September
“this course opened so many doors and paid for itself”
“I was always waiting to have more followers, a bigger email list, a 'better' business. But actually all I needed to do was to start pitching. I really feel like this could open so many doors for me and has paid for itself with the investment right away. The sessions were clear and engaging and they made me want to put the work into action right away. Kira is so knowledgeable and open on the calls, no questions feel to silly to ask. It's a really safe space”
Hannah Isted, Author & marketing strategist
FAQs
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Short answer, no.
It can be hard to put a solid pitch together when you’re not sure what’s possible or what’s out there. Inside Pitch School we have a deep dive of possible for you and your business. I’ll guide you through a formula that matches your unique genius to brands that would love your magic.
From gifting, to panels, to sponsored content, to supper clubs and branded hikes. Come in and have a look. Come see what takes your fancy. From personalised feedback, to live coaching calls, in Pitch School you’ll get the support you need to create a competitive and exciting offer to the brands you love
From gifting, to panels, to sponsored content, to supper clubs and branded hikes. Come in and have a look. Come see what takes your fancy. From personalised feedback, to live coaching calls, in PS you’ll get the support you need to create a competitive and exciting offer to the brands you love -
Partnerships and opportunities don’t just happen. And even when they do, relying on brands coming to you puts your business in a vulnerable place. In order to create repeatable opportunities you need a process. A system.
I’ve developed an easy-to-use water tight process for you to plug and play in your business. Expect templates, examples, case study breakdowns, cash flow trackers, database of the hottest conferences, festivals and podcasts to raise your profile - this is about simplifying the world of pitching so your elevate your personal brand and get paid for you’re creativity. -
No, all the calls will be recorded and you’ll get lifetime access.
We’ve had students from across the globe who could only watch the recordings.
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Absolutely. Pitch School plus 4 × 1:1 coaching session is £2,000. Please email hello@kiramatthews.com if you’d like this option. Payment plans available.
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Genuine desire to create partnerships with brands + organisations
You’ve dipped your toe into the space whether you’re creating content, speaking on podcasts, or perhaps you’ve worked with a brand once before
Willing to develop the confidence to overcome your fear of pitching + sliding into to inboxes
Willing to spend 1 hour a week on the tasks needed to raise your profile, grow your business and get the attention of brands
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Yes. Inside the program there are two pathways you can choose from: Brand Partnerships or Employee Experience.
Employee experience is focused on connecting with teams and hosting experiences internally. That can look like featuring on a panel at a law firm, to breathe work sessions for busy professionals. You’ll get access to personalised email templates and call scripts so you know exactly what teams are looking for. -
This program will work when you work it. Brands are able to pay much more than an individual can for your services. For example; a breath work teacher could make £300 from a public session. But if you were to work with a brand you could host the same session for a fee of £1,000-£2,500 (depending on some variable factors)
When you get good at pitching you’ll learn how to create these opportunities regularly so that working with brands aren’t just random one-off events
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There are so many ways to use Pitch School with no audience
- Use pitch School as a way to acquire corporate clients for your web design business or coaching sessions
- UGC content for brands, you don’t need followers for this (You create videos for brands to post on their social channels)
- Focus on working with corporate companies
“I can finally pay myself”
“It’s opened up new options that mean I can finally pay myself. It’s so worth it, the community aspect is great and the pitch tracker is a game changer. It empowered me to be more tenacious and consistent. I’m frequently being booked for work which is a huge improvement”
Lucy Kebbell, Sustainability Consultant & Speaker
create the opportunities on your vision board
My business took on a whole new level when I started working with brands. In 2021 there was a flurry of opportunities that landed in my lap. But overnight folks stopped reaching out. It freaked me out…”Was I irrelevant? Is this the end of my business?!”
Fuelled with a desire to take control of my story I made it my mission to understand how to pitch to brands and corporates, I wanted to learn how to speak their language. I joined a tech company, worked in a sales team completing a staggering 1,741 cold calls to directors and VPs.
For 12 months I lived and breathed corporate sales and learnt how to position my workshops as the solution to many organisational challenges. Since, I’ve completed successful pitches to the likes of Ganni, Schuh and Squarespace. I’ve hosted sponsored dinner parties, virtual summits, and team retreat days.
I’ve pitched the likes of ganni, squarespace and schuh
Some of these brands found me via my socials because of how I positioned my page, but a lot of these brands I pitched them my ideas directly. And now I’m teaching creatives how to do the same
If I had to credit my wins down to just one thing, I’d say it’s that I truly believe that the magic of the perfectly timed pitch. Companies have challenges that you dear freelancer can solve. But how do you build a relationship with corporates? How do you inspire a brand to share their strategic goals with you, so that your pitch is well timed and relevant? The danger is missing the mark here and ending up in spam - but once you get it, you’ve got a skill for life.
Pitch School is a sales program that will teach you how to sell your genius whether you want to host yoga workshops for employees or you’ve got a podcast that needs sponsors.
Being a creative is changing. Are you ready to change with it?
